Straight from the cob.

What makes this popcorn stand apart is the flavor (plus, it's more fun to pop corn that's still on the cob). The kernels of these varieties are virtually hull-less. They pack more flavor into each kernel, and pop up fluffy and crisp. This popcorn is naturally dried and not genetically modified with zero trans fat and high fiber.

Hull-less popcorn means that the outside seed coat shatters when the kernel pops, which leaves a tender flake that's easier on the teeth and gums, and gentler to digest than sharp hulls of regular popcorn.